SELF.

    PRODUCT POSITIONING FOR FOUNDERS AT THE TIPPING POINT

    We define the narrative, language, and strategy that unlock your next round, launch, or leap. Built for SaaS, platforms, and B2B tools that need more than a messaging refresh. They need a new paradigm.

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    WHO WE SERVE

    Whether you're raising, repositioning, pivoting, or relaunching - we build the strategic narrative that unlocks your next move.

    • Moving from PMF to scalable GTM

    • Prepping for a fundraise or M&A

    • Transitioning from feature → product → platform

    • Elevating beyond founder-led sales

    • Repositioning post-pivot or post-downturn

    • Breaking out of a flatlined category

    You don't need to "get clearer." You need to make the leap - and bring your story with you.

    THE STUDIO SELF SYSTEM

    A 3-part repositioning sprint for high-leverage narrative transformation

    01. PATTERN RECOGNITION

    We extract what's working, what's misaligned, and what the market isn't seeing yet. Messaging diagnosis across product, sales, and investor decks.

    02. NARRATIVE ENGINEERING

    We rebuild the story from first principles - and reposition it for leverage. Strategic positioning memo, product architecture, and founder narrative.

    03. DEPLOYMENT

    We arm you with founder-ready, team-aligned materials to drive the next chapter. Homepage wireframe, deck & GTM messaging kit, and rollout guide.

    OUTCOMES

    This isn't messaging theory. It's practical leverage for ambitious operators.

    → Raise faster with a fundable story

    → Collapse time-to-understand in sales

    → Build alignment across product, GTM, and leadership

    → Position your company as a category creator, not a feature

    WHAT WE ARE

    Studio Self is a high-conviction product, platform, and persona marketing consultancy.

    Not a copy shop. Not a positioning course. Not a creative agency.

    We combine strategic thinking with hands-on execution - and we work exclusively with founders serious about scale, not noise.

    PRICING

    Seed-Ready / <$1M ARR: $10,000

    Growth-Stage / $1M–5M ARR: $15,000

    Series A+ / $5M–20M ARR: $20,000+

    No retainers. No handoffs. No overlong process.

    Two weeks. One inflection-aligned narrative system.

    APPLY TO WORK WITH US

    We're the behind-the-scenes team for founders who know the story is the strategy.

    We're not here to make things prettier. We're here to help you make the leap - and say it in a way that sticks.

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    We take on 2 clients per month. Referral or intro preferred.

    $1 POSITIONING REVIEW

    Get a blunt, founder-to-founder review of your positioning. 3 problems. 3 fixes. No fluff.

    GET $1 REVIEW →

    THE PRODUCT/POSITION NEWSLETTER

    Strategic insights on positioning, messaging, and narrative for ambitious founders.

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